How to Decide if a Craft Show is for You For 10 years I earned about a third of my annual income doing the craft show circuit. In that time I learned from a lot of mistakes. Some of my mistakes were dumb, others were costly. After a few years I’d made enough mistakes that …
Sales Receipt – What to Record
You have just sold three bowls and a wine bottle stopper. Having wrapped each item carefully you are now looking at a blank sales receipt and thinking… What information do you need to record on your sales? I found this a challenging question and I came up with a few surprising answers. 6 Pieces of …
Sales Training for the Artisan
Craft Fair Selling I’m sure you’ve experienced this. I certainly have. You are standing in your booth at an art show and a customer walks in. The customer looks at your products but doesn’t say anything or look at anything in particular. Your throat goes a bit dry. Your palms get sweaty. What do you …
5 Reasons That Appearance Matters
Our business was fibre. We had wool hats, angora mitts, silk scarves and turned fibre tools. Handmade and artisan designed and crafted. At a craft market you wore clothes that showed off your goods. Clean jeans or dress pants, of course. How about a hand spun, hand knit, one-of-a-kind sweater? What would be better than …
7 Mistakes that Kill Sales at the Show
Another season of Christmas Fairs is over. Did you go? Were you selling? Craft shows are a great opportunity to connect with customers. It is a thrill to see the determined stride of a familiar face that recognizes your booth and is incoming for a purchase. It is easy to do the same thing year …
